MAKATI CITY, Philippines — TARA Global Technology Inc. officially launched its ride-hailing application, TARA Ride, on October 13, 2026, at Whitespace Manila in Makati City. The event brought together company executives, transportation industry leaders, business partners, and key stakeholders to introduce the platform and highlight opportunities for collaboration within the Philippine transportation sector.
The program featured welcome remarks from TARA Chief Operating Officer Marco Gregorio, followed by presentations from Dongfeng Motors Philippines executives Brennan Lim and Giovanni Frias. Discussions emphasized transportation innovation, sustainable mobility, and the importance of strategic partnerships in supporting the country\'s evolving transportation requirements.
A major highlight was the partnership between TARA Global Technology Inc. and Dongfeng Motors Philippines, featuring a ceremonial vehicle key handover and strategic agreements. The event also included a contract-signing ceremony with the TNVS Alliance, reinforcing cooperation with the transport network vehicle services community and supporting opportunities for drivers and fleet operators.
CARBEV also participated in the event, showcasing its offerings through an exhibition booth positioned at the venue\'s entrance. The display allowed attendees to explore CARBEV\'s offerings and engage with its representatives, contributing to the event\'s focus on automotive innovation, industry engagement, and emerging transportation solutions.
The evening concluded with entertainment, networking activities, and a celebratory program. The successful launch marked a milestone for TARA Global Technology Inc. as it seeks to strengthen its presence in the Philippine transportation market through technology-driven mobility services, strategic partnerships, and continued collaboration with industry stakeholders.